This is how it usually goes down. You are at a store. You see a top or dress that interests you. You take it to the fitting room, where you notice a ring of some exasperating woman’s foundation around the collar. You are repulsed. You then ask a sales associate if she could please find you a clean one. There are no more in your size. You throw a fit—on the inside.
Finding someone else’s Laura Mercier—or worse, fluoro pink Urban Decay something-or-other—on a shirt you want to buy is super gross and inconsiderate, but it’s not like I can just pull a Henry IV and issue a worldwide Edict of Go Shopping Bare-Faced or Else. Until I have that authority, here’s the next best thing: seven brilliant tips from a retail expert, a fashion-show dresser, and a makeup artist on how to slither in and out of clothes like you were never even there. Because if we don’t watch out for one another/one another’s potential Zara buys, who will?
Set your makeup
Cream products don’t dry completely, says Laramie, makeup artist and founder of Book Your Look, which is not great unless you’re aiming to give a blazer lapel (that you don’t own) a dewy look. To prevent transfer, apply thin layers and follow with a translucent powder and setting spray. And to make any lipstick impossible to smear, use this old Kevyn Aucoin trick: Separate a tissue into two layers, and press powder over the tissue onto lips. (But better not wear anything ultra bright just in case.)
Or just go waterproof
If you know you’re going on a shopping excursion, it might be easier just to choose formulas that won’t budge in the first place. Laramie recommends Make Up For Ever, which has an entire “Aqua” line, and Stila long-wear lip products.
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